Practical, honest writing on AI strategy, AI agents, automation, and getting found in AI search. Built from real client work, not hype.
Google's WebMCP lets sites expose tools AI agents call directly instead of scraping the DOM. What the agent-first web means for how I build, after two years optimizing sites for AI search.
Read the post →You cannot buy your way to monetization. Ad watch time does not count toward the 4,000 hours. What I learned running two YouTube ad campaigns.
📊 Industry WatchReddit's ChatGPT citation share dropped 86% in six days. The real Promptwatch data, the likely cause, and the AI visibility lesson worth taking from it.
🔍 SEO ExperimentThree free SEO hacks, run on my own two sites in one afternoon: the Search Console question trick, exact-match answers, and internal linking.
📩 AI Tools & StrategyI connect my inbox to AI with read-only access, so it can read and summarize the newsletters that break industry news first, never send or delete anything.
🎯 AEO & GEOWhen a donor asks ChatGPT where to give, three organizations get named. Here is the playbook I use to make sure a nonprofit is one of them.
🤝 AI StrategyThis year 39% of consumers trust a brand less for heavy AI use, double last year's figure. The split I use: AI behind the scenes, human judgment on the surface.
🔍 AEO & GEOA top-10 Google ranking once earned a citation 67% of the time. Now it is closer to 38%. The five-step AEO and GEO playbook I use to get clients quoted by AI.
💰 AI AgentsThe subscription is the smallest line item. Here is the real all-in cost once you add integration, monitoring, training data, and rework.
📈 AI StrategyMost businesses have adopted AI. Far fewer can point to a result. Here is where the value leaks out, and how to close the gap.
🔥 AI StrategyAI was supposed to lighten the load. For many teams it added a new one. What the productivity trap looks like, and how to avoid it.
🎯 AI StrategyMost nonprofits get sold the wrong thing. Here is what genuinely moves the needle for mission-driven teams on a real budget.
💻 AI AgentsWhat changes when an AI agent can actually use the computer, and where it helps small businesses and nonprofits the most.
📊 AI Tools & StrategyA year of building on Claude, and why the recent surge in adoption tracks exactly with what practitioners already felt.
🤖 AI AgentsWhat happened when I swapped a static contact form for an AI agent that talks to visitors, qualifies, and routes in real time.